THE CLIENT: Triad Stage
Triad Stage is a professional, not-for-profit theatre serving the greater Greensboro area. Now celebrating its eighth season, Triad Stage has garnered both local and national accolades.
THE CHALLENGE
Triad Stage sought a new online presence that would reflect its unique theatre experience. The new Web site had to easily speak to patrons and theatergoers. In addition, Triad Stage wanted to launch the site in phases, between productions. The company wanted a platform that would comfortably handle additions as its repertoire grew.
OUR SOLUTION
We formed a team — a project manager, a programmer, and a designer — to work closely with the theatre’s staff to understand specific requirements. We created multiple approval stages for client input. Our team created a design that would optimize functional expectations. At the same time, we set up the server and refined the technical details. Then we reviewed the design and edited the content to the satisfaction of the client.